Identities, Emotions, Actions Framework

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TIMESTAMPS:
00:00:00 Trailer
00:01:16 The 3 Rules of YouTube
00:12:27 How to Properly Think About Your Audience
00:24:14 How To Get Good At Title and Thumbnail
00:37:00 How To Research A Vertical
00:42:57 How To Avoid Burnout
00:47:11 The Hidden Problems With Podcasts Today
00:55:21 Respecting the Viewer's Time
01:01:04 How Do You Look at Retention?
01:05:11 Most Important Metrics for YouTube
01:16:16 The Business of Colin and Samir
01:18:20 Working With Sponsors and Big Brands
01:34:28 Small Deals vs. Big Deals
01:37:36 The Education Business
01:45:20 Learnings From Press Publish NYC
01:50:09 What Are You Excited About?
01:54:49 The Palisades Fire
02:13:42 The Future of the Media Landscape
02:28:15 Working With Colin For Over 10 Years
02:29:42 Quickstrike Questions

In this episode, we sit down with Samir Chaudry, co-host of Colin and Samir, for a deep conversation about relevance, creative longevity, and what it actually takes to build a career in the modern media landscape. Samir breaks down how creators stay relevant as platforms, formats, and audience expectations constantly shift — and what metrics actually matter in building a lasting media business.

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Samir Chaudry
Website: https://colinandsamir.com

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