

How To Create Undeniable "Hype" Around Your Consulting Services With Michael F. Schein: Podcast #243
Jun 20, 2022
Michael F. Schein, Founder of MicroFame Media, discusses creating hype around consulting services. Topics include leveraging modern platforms for business growth, using psychology-based marketing, and strategies for early-stage consultants. He explores polarization for visibility, online promotion, and evolving from agency to consultancy think tank.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 4min
Navigating Hype and Marketing Strategies
04:21 • 14min
Utilizing Conflict and Polarization for Visibility and Influence in Marketing
18:02 • 2min
Navigating Online Promotion, Work Ethic, and Cult Dynamics
20:23 • 4min
Strategies for Early-Stage Consultants and Leveraging Connections for Success
24:49 • 6min
Evolution from Agency to Consultancy Think Tank: Developing Clients into 'Hype Artists'
30:39 • 16min