

Consulting Success Podcast
Consulting Success
The #1 podcast for consulting business owners who want to build a profitable, scalable and strategic consulting business.
Over one thousands consulting business owners have applied the growth system that Consulting Success teaches here https://www.consultingsuccess.com/coaching-for-consultants
Trusted by tens of thousands of consultants, the weekly conversations shine the spotlight on valuable business tips. Episodes support you in understanding how to navigate the market. This podcast is your guide to overcoming the most difficult obstacles in the consulting industry and enjoying big wins.
Learn strategies for maintaining an effective team and attracting clients. Discover how to craft a clear and engaging message, and implement a marketing engine for consultants that actually works. Every conversation explores how to improve your business model to open doors to golden opportunities.
This podcast features experts from various industries who share the desire to achieve success in the consulting business. They expose their well-kept secrets to get to the top. Hear the building blocks that started their careers and the most important principles they uphold to get through challenging entrepreneurial moments.
Hosting the podcast is Michael Zipursky, CEO and co-founder of Consulting Success. Building businesses for more than 20 years, he has advised start-up brands, service providers, and billlion dollar corporations like Panasonic, Financial Times, Sumitomo and more. Michael is also an in-demand keynote speaker and author of five books about consulting.
He's dedicated to helping entrepreneurial consultants increase impact and earn a higher income. And on top of it all, Michael has an inspiring focus on family and community.
With this extensive advisory experience, Michael understands the consequences of hyper career focus. It often means sacrificing time with loved ones, which can lead to loneliness and rejection. At some point, you may feel like an outsider in your own home. Those who prioritize the grind can neglect their health and fall prey to severe diseases.
Michael believes a consulting business can only find success when it supports your dream lifestyle, not the other way around. Every podcast discussion focuses on what it really takes to get hold of genuine freedom in your career. The aim is to help you live the life you truly want while constantly growing your business.
Feel excited about going to work instead of letting depressing thoughts pull you down. Enjoy the meals you want to eat, buy everything you want to own, and above all, savor time with your family and friends. Have a successful consulting business balanced with stability, well-being, and comfort.
Don't sacrifice what you have for the sake of huge earnings. Achieve the revenue and profit you want and make sure it does not compromise everything you love and care about. Michael shows you how to elevate your consulting business and reach those goals with a fulfilled heart.
Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! https://www.consultingsuccess.com/grow
Over one thousands consulting business owners have applied the growth system that Consulting Success teaches here https://www.consultingsuccess.com/coaching-for-consultants
Trusted by tens of thousands of consultants, the weekly conversations shine the spotlight on valuable business tips. Episodes support you in understanding how to navigate the market. This podcast is your guide to overcoming the most difficult obstacles in the consulting industry and enjoying big wins.
Learn strategies for maintaining an effective team and attracting clients. Discover how to craft a clear and engaging message, and implement a marketing engine for consultants that actually works. Every conversation explores how to improve your business model to open doors to golden opportunities.
This podcast features experts from various industries who share the desire to achieve success in the consulting business. They expose their well-kept secrets to get to the top. Hear the building blocks that started their careers and the most important principles they uphold to get through challenging entrepreneurial moments.
Hosting the podcast is Michael Zipursky, CEO and co-founder of Consulting Success. Building businesses for more than 20 years, he has advised start-up brands, service providers, and billlion dollar corporations like Panasonic, Financial Times, Sumitomo and more. Michael is also an in-demand keynote speaker and author of five books about consulting.
He's dedicated to helping entrepreneurial consultants increase impact and earn a higher income. And on top of it all, Michael has an inspiring focus on family and community.
With this extensive advisory experience, Michael understands the consequences of hyper career focus. It often means sacrificing time with loved ones, which can lead to loneliness and rejection. At some point, you may feel like an outsider in your own home. Those who prioritize the grind can neglect their health and fall prey to severe diseases.
Michael believes a consulting business can only find success when it supports your dream lifestyle, not the other way around. Every podcast discussion focuses on what it really takes to get hold of genuine freedom in your career. The aim is to help you live the life you truly want while constantly growing your business.
Feel excited about going to work instead of letting depressing thoughts pull you down. Enjoy the meals you want to eat, buy everything you want to own, and above all, savor time with your family and friends. Have a successful consulting business balanced with stability, well-being, and comfort.
Don't sacrifice what you have for the sake of huge earnings. Achieve the revenue and profit you want and make sure it does not compromise everything you love and care about. Michael shows you how to elevate your consulting business and reach those goals with a fulfilled heart.
Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! https://www.consultingsuccess.com/grow
Episodes
Mentioned books

12 snips
Sep 1, 2025 • 44min
A Simple Sales Model For Experts with Blair Enns
Blair Enns, founder of Win Without Pitching and author of The Four Conversations, shares his insights on sales and business growth. He explains his shift from chasing scale to prioritizing simplicity and fulfillment in his consulting practice. With a focus on his Four Conversations model, Blair emphasizes how experts can elevate their role from salespeople to trusted advisors. He warns against the pitfalls of lower-priced offerings, highlighting the risks of diminishing perceived value. Plus, he candidly discusses the role of AI in supporting business.

18 snips
Aug 25, 2025 • 13min
The Ultimate Guide to Growing Client LTV
Discover the power of client lifetime value (LTV) for your consulting firm. Learn effective methods to enhance LTV through upselling and strong relationship building. The speakers emphasize an investment approach to client management, revealing how it can transform your growth strategy. Plus, explore how leveraging AI can optimize your business development process, saving you up to eight hours a week and increasing fees by 30% or more. These insights will empower you to build a predictable stream of high-value clients.

22 snips
Aug 18, 2025 • 42min
How to Make Customers Remember You with Vance Morris
Vance Morris, President and Chief Experience Officer at Deliver Service Now institute, shares his unique insights on client retention derived from his Disney experience. He reveals that the secret to growth lies in delighting existing clients rather than constantly searching for new ones. Vance advocates for using tangible touchpoints like personalized gifts and newsletters to forge emotional connections. He also highlights a fascinating case study of a dentist who revitalized her practice by embracing a distinctive identity, demonstrating how exceptional client experiences can drive referrals.

10 snips
Aug 11, 2025 • 19min
Grow Your Consulting Business Fast By Optimizing Operations
Discover how AI is revolutionizing the consulting industry, making optimization crucial for success. Learn strategies to streamline operations and enhance profitability by identifying inefficiencies and improving team dynamics. The discussion includes practical tips on refining sales processes and pricing strategies focused on client outcomes. Unlock vital insights on financial operations, from expense evaluations to effective cash management, to drive your consulting business growth.

28 snips
Aug 4, 2025 • 43min
His 3-Person Company Makes Millions With a 'Free' Service with Cliff Nonnenmacher
Cliff Nonnenmacher, a seasoned franchise expert with vast Wall Street experience, shares his secrets to building a multimillion-dollar firm with just three team members. He emphasizes the power of radical honesty and the counterintuitive strategy of not trying to win every deal. Listeners will learn about his unique business model of providing free services that drive revenue, effective client acquisition methods, and the psychology behind high-stakes sales. Cliff also reveals how authentic engagement and mindset shifts can transform the consulting landscape.

12 snips
Jul 28, 2025 • 20min
Never Work with These X Types of Clients
Dive into the world of consulting with insights on networking at a live mastermind event, where successful founders share strategies and challenges. Discover the ten client archetypes that can hinder your business growth and learn to spot the red flags. This conversation is packed with wisdom on optimizing your consulting model and surrounding yourself with the right people for success!

10 snips
Jul 21, 2025 • 41min
How To Collab With Your Competition with Liselle Regueiro DeGrave and Rachel Dickman
Liselle Regueiro DeGrave, President of DeGrave Communications, and Rachel Dickman, Founder of RMG Communications, discuss their innovative partnership model called "collabetition," where they collaborate instead of compete. They share how distinct branding and shared projects allow them to thrive while lowering financial risks. The duo delves into the complexities of pricing strategies, navigating California's hiring laws, and utilizing technology to enhance productivity. Their journey exemplifies that collaboration can lead to greater success in the cutthroat world of PR.

25 snips
Jul 14, 2025 • 21min
Secrets to mastering Sales: How to Shorten the Sales Cycle
Explore effective strategies to shorten your consulting sales cycle, tackling long deal closures and buyer indecision. Discover the importance of a clear sales process and proactive marketing. Learn how early engagement with decision makers can significantly enhance your effectiveness and credibility in the consulting realm.

20 snips
Jul 7, 2025 • 42min
Use This AI "Teammate" Method To Justify 30% Higher Consulting Fees with Michel Fortin
In this engaging discussion, marketing expert Michel Fortin shares his insights on leveraging AI in consulting. He emphasizes the importance of understanding AI without needing to become an expert. Fortin explores the balance between technology and human connection, revealing how AI can boost efficiency while maintaining authenticity in client interactions. He highlights the necessity for consultants to adapt to changes in content creation and stresses the value of personal storytelling. Ultimately, he advocates for using AI to elevate consulting practices and justify higher fees.

22 snips
Jun 30, 2025 • 21min
If I Wanted To Scale My Consulting Business In 2025, I'd Do This
Discover strategies to scale your consulting business effectively by minimizing founder dependence and boosting revenue streams. Learn about service productization, geographic expansion, and forming strategic partnerships. Gain insights into overcoming common challenges like managing client demands and navigating an unpredictable pipeline. Explore ways to pursue sustainable growth while enhancing client lifetime value. Plus, hear about an exclusive mastermind event for serious consulting founders eager to connect and collaborate.