The Revenue Leadership Podcast with Kyle Norton

E54: $40M ARR with 50‑Person Team (in less than a year) - Bryan Adams, VP Sales at bolt.new

14 snips
Nov 19, 2025
Join Bryan Adams, VP of Sales at Bolt.new, a high-speed AI company that skyrocketed to over $40M ARR with just 50 people. He dives into effective go-to-market strategies and the importance of a solid tech stack. Bryan discusses ‘vibe coding,’ building iteratively, and the transformative impact of automation on productivity. He offers insights on leadership, emphasizing empowerment and accountability, while also sharing key advice for navigating the fast-paced tech landscape. Don't miss his take on competing in a challenging market and fostering team success!
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INSIGHT

Plan Then Build To Avoid Headaches

  • Use a 'plan' step to convert big, vague prompts into explicit requirements before building.
  • Iteratively converse with the builder until the system fully understands the scope and edge cases.
ANECDOTE

VP Built The Live Pricing Page

  • Bryan built Bolt's current pricing page himself during an offsite lunch and iterated until it matched the brand.
  • The live pricing page is an example of non-engineers shipping public-facing production changes.
ADVICE

Decide By Speed And Impact

  • Build internally when the need is specific and not business-critical, but buy when speed and scale matter.
  • Let speed, implementation time, and impact drive the build vs. buy decision.
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