Acquiring Minds

Deciding to Start, Not Buy, a Small Business

29 snips
Mar 27, 2025
Kevin Moyer, co-founder of Golden Home Access and former Smash My Trash franchisee, discusses his journey from wanting to buy a business to starting his own. He shares insights on the value of reversible decisions and why simplicity can often be a strategic advantage. Moyer emphasizes the emotional connection between a business and its owner, and reflects on the benefits of partnering in entrepreneurship. He also critiques recurring revenue models, advocating for the potential of project-based businesses in today's market.
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ANECDOTE

Kevin's Path to SMB Ownership

  • Kevin Moyer, initially not entrepreneurially inclined, discovered business ownership through books and venture-backed SaaS.
  • Inspired by "Buy Then Build," he started three Smash My Trash territories, reaching $1M revenue and $260k SDE.
INSIGHT

Venture-Backed Startup Limitations

  • Kevin lost enthusiasm for venture-backed startups because employees have limited chances to "pick a winner" and directly benefit from growth.
  • He realized he wanted more direct control over value creation and personal upside.
ANECDOTE

Honeymoon Epiphany

  • On his honeymoon, Kevin had a realization about the potential of small business ownership after talking to other entrepreneurs.
  • Reading "Buy Then Build" simultaneously helped him connect the dots and see the potential for financial success.
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