The Samelogic Podcast

Episode #89: Advancing UX Maturity for Researchers with Thomas Stokes

May 6, 2024

Thomas Stokes, co-founder of Drillbit Labs, discusses advancing UX maturity through understanding human factors and psychology. He shares insights on tailoring research methods to industries, assessing UX maturity levels, and convincing stakeholders with ROI calculations.

32:32

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Episode guests

Thomas Stokes

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Quick takeaways

Understanding human factors and psychology is crucial in UX research.

Tailoring research methods to industries and assessing clients' UX maturity levels are key.

Deep dives

Thomas Dokes' Career Journey and Early Inspiration for UX Research

Thomas Dokes discovered his passion for UX research early on during college, influenced by his love for psychology, cognitive science, and statistics. His clear path into UX research began with a project outlining his career in human factors and user experience, guiding him towards graduate studies and a focused career in the field.

Intro

2min

Exploring the Guest's Journey in UX Research and Adaptation Across Industries

19min

Avoiding Common Research Mistakes in Companies

2min

Persuading Stakeholders and Career Advice in UX Research

8min

Exploring Growth from Weakness to Strength

2min

Thomas Stokes, co-founder and principal at Drillbit Labs, discusses his career in UX research and the challenges and opportunities in the field. He emphasizes the importance of understanding human factors and psychology in UX research. Stokes also shares insights on adapting research methods to different industries and tailoring approaches to meet clients' needs. He provides advice on assessing a client's UX maturity level and advancing their UX practice. Additionally, he discusses the value of ROI calculations, storytelling, and live sessions in convincing stakeholders to invest in UX research. Stokes also offers guidance for those interested in pursuing a career in UX research.

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The Samelogic Podcast

Episode #89: Advancing UX Maturity for Researchers with Thomas Stokes

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Thomas Dokes' Career Journey and Early Inspiration for UX Research

Adapting UX Research Across Industries and Unifying Principles

Assessing Client's UX Maturity and Tailoring Research Practices

Remember Everything You Learn from Podcasts