Behind the Craft cover image

Behind the Craft

Figma's AI Prototyping Tool is Here and...It's a MUST TRY | David Kossnick

May 11, 2025
David Kossnick, Head of AI Product at Figma, unveils Figma Make, an innovative AI prototyping tool that turns static images into interactive designs. He shares insights on how Make distinguishes itself from other tools, emphasizing features like code generation and collaborative real-time teamwork. David dives into backend processes like evals, which refine prototypes and enhance user experience. Overcoming infrastructure challenges, Figma's new tool empowers designers to embrace creativity and efficiency in the design process.
43:07

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Podcast summary created with Snipd AI

Quick takeaways

  • Figma Make enables users to effortlessly transform static images into interactive prototypes, streamlining the design process for diverse skill levels.
  • The tool emphasizes real-time collaboration, allowing users to work simultaneously on prototypes while integrating contextual feedback for improved results.

Deep dives

Introduction to Figma Make

Figma Make is an innovative prototyping tool that allows users to create functional prototypes starting from simple prompts, screenshots, or existing mockups. Designed for designers, project managers, and engineers, it facilitates the transition from initial concepts to interactive experiences. Notably, Figma Make utilizes a native code composer, which features syntax highlighting and error console, enabling users to generate and edit code efficiently. This tool streamlines the prototyping process, setting the stage for high-fidelity designs that are functional and usable right from the outset.

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