How I Built This with Guy Raz Briogeo: Nancy Twine
Aug 10, 2020
Nancy Twine, Founder and CEO of Briogeo, transitioned from a finance career at Goldman Sachs to create a natural hair care line after a personal tragedy. She shares her journey of transforming grief into creativity and resilience while developing products for all hair textures. Twine faced hurdles in securing investment, particularly as an African American entrepreneur, but ultimately persevered, landing Briogeo in Sephora. Her story emphasizes the power of family influence and the importance of pursuing passion in the beauty industry.
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Maternal Inspiration
- Nancy Twine's mother, a physician, inspired her entrepreneurial spirit.
- Witnessing her mom's success showed Nancy that being a Black female was not a barrier to achieving her dreams.
Grandmother's Resourcefulness
- Nancy's grandmother, resourceful and thrifty, made homemade beauty products.
- She stretched store-bought products with natural ingredients and even distilled her own essential oils.
Early Entrepreneurial Ventures
- In college, Nancy's musical aspirations shifted towards entrepreneurship.
- Her early ventures, like selling feather pins inspired by the movie 'Clueless', fueled this passion.