

Ep. 53: What I Learned Running 10k in Ads in 30 Days
Dec 22, 2023
A case study on a $10,000 ad experiment reveals unexpected insights and a game-changing feature for Facebook and Instagram ads. The discussion dives into enhancing shopping experiences with Meta's new feature, the impact of privacy changes on ad performance, and effective A/B testing strategies. Listeners gain practical tips on setting up shops through Shopify and the importance of email marketing for retention. Valuable advice on optimizing ad strategies emphasizes the partnership between advertisers and platforms for long-term success.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
Insights from a $10,000 Ad Experiment
02:11 • 6min
Meta's New Advertising Feature and Social Commerce
07:51 • 13min
Simplifying the Setup of Facebook and Instagram Shops with Shopify
21:12 • 2min
Evaluating Ad Performance through A/B Testing
23:10 • 25min
Mastering Email Marketing for Customer Retention
47:44 • 11min
Optimizing Advertising Strategies
58:52 • 14min