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Ep. 53: What I Learned Running 10k in Ads in 30 Days

Print On Demand Playbook

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Optimizing Advertising Strategies

This chapter explores the crucial role of conversion location in advertising, comparing 'website only' to 'website and shops' options. It emphasizes the importance of design quality and creative elements in driving sales, while advocating for data-driven decisions and the validation of ad designs before scaling budgets. The discussion highlights the value of treating advertising platforms as partners and understanding the long-term impact of ads on audience engagement and sales.

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