WP Tavern

#162 – Jo Minney on Website Usability Testing for WordPress Projects

8 snips
Mar 26, 2025
Jo Minney, a UX consultant and small business founder from Perth, shares her expertise in usability testing tailored for WordPress projects. She delves into the distinction between usability and user acceptance testing and emphasizes the economic benefits of improving user experience. Jo discusses cost-effective testing strategies, the importance of diverse participant backgrounds, and maintaining proactive communication with clients. Additionally, she highlights the risks of deceptive design practices and the growing need for accessibility in web design.
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ANECDOTE

Pockets Illustrate UX Challenges

  • Jo Minney uses pockets as an analogy for user experience in design.
  • Women often reject clothes without pockets, evidencing significant real-world frustration.
INSIGHT

Qualitative Testing Reveals Problems

  • Usability testing focuses on qualitative data, identifying problems users encounter.
  • Small labeling changes can drastically improve user navigation and experience.
ADVICE

Use Novice and Diverse Testers

  • Recruit novice users, like older adults unfamiliar with technology, for usability testing.
  • Include diverse participants such as non-native English speakers and people with disabilities.
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