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One Knight in Product
OKIP LIVE: Jason and Maja's Christmas Fireside Chat (with Maja Voje, Founder @ Growth Lab and author "Go-To-Market Strategist")
Dec 23, 2024
Maja Voje, founder of Growth Lab and author of "Go-To-Market Strategist," joins for a festive chat. They explore 2024 reflections and predictions for 2025, discussing the evolving role of AI and its impact on product management. Key strategies for leveraging LinkedIn for growth are shared, alongside insights on managing opportunities and the art of saying no. The importance of community building and user feedback in product strategies is emphasized, making this a merry mix of holiday cheer and professional wisdom!
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Quick takeaways
- The conversation emphasized the importance of adaptability in business by sharing how Maja pivoted from an Amazon model to crafting a value ladder of digital products.
- A beachhead strategy targeting specific market segments was highlighted as essential for effective resource allocation and achieving product-market fit in growth initiatives.
Deep dives
Slovenian Christmas Traditions
Slovenian Christmas traditions include enjoying festive foods, with potica being a highlighted delicacy. This rolled pastry, filled with walnuts and often enhanced by a splash of rum, showcases the alcoholic undertones commonly present in Slavic countries' culinary practices. Such traditional dishes provide a warm, familial touch to the celebration, reflecting how food can enhance holiday gatherings. Alongside potica, regional drinks and sweets contribute to the unique contexts of Christmas festivities in Slovenia.
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