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Ignoring Silicon Valley advice to build a $3B fintech unicorn | Immad Akhund (Co-founder and CEO of Mercury)

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Aug 6, 2025
Immad Akhund, CEO and co-founder of Mercury, a digital banking platform for startups, shares insights from his two-decade journey in entrepreneurship. He discusses the importance of strong product-market fit and the pitfalls of weak iterations. Immad also reveals Mercury's unique culture playbook that encourages intentional hiring and how trust was built during the Silicon Valley Bank crisis with the launch of Mercury Vault. His experiences highlight the need for endurance and transparency in navigating the fintech landscape.
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INSIGHT

Adapt Advice to Your Context

  • You can't copy-paste advice; it must be adapted to your personality and situation.
  • Understanding the context behind advice is key to making it work for you.
INSIGHT

Culture Reflects Founder Personality

  • Company culture is essentially its personality, reflecting the founder's traits.
  • Aligning the company's culture with founder personality avoids internal conflicts.
ADVICE

Be Intentional About Culture

  • Write down your company culture and hire people aligned with those traits.
  • Celebrate behaviors that reinforce your culture to embed it deeply.
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