How I Write

Kevin Kelly: On Fame, Structuring Ideas, Writing Books, and Founding Wired Magazine

Sep 13, 2023

01:17:30

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Kevin Kelly, one of the most important tech writers of the last half century, discusses fame, structuring ideas, writing books, and founding Wired Magazine. They delve into the power of a thousand true fans, the tension between originality and cross-pollination of ideas, and the importance of reading widely. They also explore the central question in great art, the burdens of fame, and the role of writing in personal growth.

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Quick takeaways

Having a well-crafted and intuitive structure in writing is crucial for effective communication.

When hiring, prioritize enthusiasm, attitude, and aptitude over specific skills for a motivated and innovative team.

Innovation and new ideas are constantly emerging, allowing for continuous growth and creativity in writing and communication.

Deep dives

The importance of structure in writing

Having a graceful and intuitive structure in writing is crucial. The structure should be so well-crafted that it is not noticeable to the reader. When the structure is absent or flawed, it leads to confusion and dissatisfaction. Structure is essential for conveying ideas effectively.

The Principle of Good Writing

01:43

The Pleasure and Playfulness of Generative Creativity

01:47

The Importance of Reading Widely and Differently

01:44

The Importance of Setting Deadlines and Being Unique

01:06

Introduction

4min

Writing Words that Impact Culture

20min

The Power of a Thousand True Fans

23min

Exploring the Central Question in Great Art

21min

Thoughts on Fame and its Burdens

3min

The Tension Between Originality and Cross-Pollination of Ideas

3min

The Importance of Reading Widely and Learning from Past Bestsellers

2min

The Role of Writing in Their Life and Mission

2min

Kevin Kelly is one of the most important tech writers of the last half century.

Kevin started as the publisher and editor of the Whole Earth Catalog, which was one of Steve Jobs’ favorite publications. After being mentored by Stewart Brand, he started writing books and magazine pieces before cofounding Wired Magazine. He has since become a prolific author - writing one feature article for Wired Magazine every year, and writing numerous bestselling books.

The man is full of mysteries. Kevin writes abundantly but types very slowly. He writes often but calls himself a reluctant writer. He constantly explores new ideas but actually likes editing more than writing.

Rare is the opportunity to sit down with the master who has decades of experience as a writer. This episode is a peek behind the curtain.

SPEAKER LINKS:

Website: https://kk.org

Twitter: https://twitter.com/kevin2kelly

Latest Book: "Excellent Advice for Living": https://a.co/d/3nYau0X

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