How I Write

Will Storr, an author and storytelling expert, dives deep into the science behind character development. He asserts that compelling stories build around rich characters rather than plot alone. Storr discusses the transformative power of change in narratives and the importance of pacing to captivate audiences. He reveals how human drives like connection and status shape our narratives, linking personal health to storytelling. By the end, listeners gain valuable tools to enhance their storytelling in daily conversations.

In a fascinating discussion, architect Michael Dean offers insights into the 27-point framework he developed to analyze great writing. He emphasizes the significance of clarity, structure, and voice in both essays and architectural design. Michael explores how tension and core questions create compelling narratives, and he highlights the transformative power of writing in personal expression. With the rise of AI, he urges writers to embrace their unique skills while leveraging technology, making the case that mastering writing will always hold importance.

Lulu Cheng Meservey, a leading PR expert in Silicon Valley, provides insights from her work with major firms like Substack and Activision Blizzard. She talks about the shift from traditional media to direct communication, highlighting the importance of authenticity in messaging. Lulu stresses the need for founders to engage their audience personally and craft messages that resonate. She also discusses leveraging AI in writing and the power of emotional storytelling, while exploring strategies to engage with cultural trends and make impactful announcements.

AI is reshaping the writing landscape, provoking both excitement and existential questions. Discover the emergence of new AI writing models and how they humorously enhance creativity. Personal narratives remain crucial in nonfiction, emphasizing authenticity amidst technology's rise. A fascinating journey from atheism to faith showcases the power of individual stories. Explore AI as a transformative partner in writing, elevating both memory and communication for future storytellers.

Join Johnny Harris, a renowned YouTube storyteller famous for his engaging viral content, as he dives deep into the art of visual storytelling. He shares his creative process, from scriptwriting to editing, revealing how he captivates audiences with unexpected narratives. Discover his methods for researching complex topics and the importance of balancing personal passion with viewer engagement. Johnny highlights the role of technology in refining storytelling and emphasizes crafting human-centered stories that resonate deeply with viewers.

Tyler Cowen, an economist and writer known for his practical insights, discusses the transformative role of AI in writing and research. He emphasizes how AI tools can enhance personal voice and creativity in writing, while cautioning against over-reliance on AI-generated content. Cowen predicts a decline in traditional book writing and a rise in video content. He also explores innovative uses of AI in academia and everyday life, and shares tips for effective AI prompting and personal storytelling through technology.

Dana Gioia, a renowned poet and former Chairman of the NEA, shares his deep insights into the writing craft. He discusses the transformative power of poetry, emphasizing emotional depth and vulnerability. Gioia breaks down the writing process—through inspiration, revisions, and personal experiences. He highlights the importance of patience, community, and daily practice for aspiring writers. The conversation also touches on the impact of grief on writing, the significance of commonplace books, and how the digital age influences creativity.

Ward Farnsworth, a law professor and former dean at the University of Texas, expertly demystifies eloquence in communication. He explores the power of simple language, showcasing how Saxon words resonate more deeply. Farnsworth analyzes iconic speeches, revealing how rhetorical techniques like repetition and epistrophe enhance emotional impact. With insights from figures like Lincoln and Churchill, he provides actionable advice for mastering rhetoric in writing and speech, urging listeners to embrace clarity and artistry.

Alex Hormozi, a bestselling author known for his impactful writing and impressive social media presence, shares his secrets to writing success. He breaks down his unique writing system that combines extensive planning with creative storytelling. Hormozi discusses the importance of frameworks in simplifying complex concepts and explores the art of captivating audiences through compelling narratives in both books and videos. He also highlights the necessity of revisions and strategic marketing techniques to enhance business outreach. A must-listen for aspiring writers!

Dive into a treasure trove of writing wisdom, where expert insights illuminate the diverse styles that make stories shine. Uncover the nuances of emotional depth and the transformative journey from rough drafts to polished gems. Explore the art of effective storytelling while balancing impactful openings and conclusions. Get inspired by the revival of email communication, turning it into a cherished tool. Discover the iterative process of refinement and the power of engaging narratives that resonate deeply, combining creativity with simple, clear communication.