Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

#728 - Scaling to 9 Figures on Amazon

Dec 29, 2025

In this chat, Brian Jines, an eight-figure Amazon seller on a quest for nine figures, reveals his journey from a side hustle to a thriving business. He shares insights on harnessing often-overlooked strategies like Amazon Business (B2B), Remote Fulfillment, and Advanced Warehouse Distribution (AWD). Brian explains how enabling business pricing and offering case packs can lead to larger orders, improved margins, and reduced returns. Plus, he discusses the importance of PPC adjustments to enhance B2B performance. Get ready for a roadmap to scaling!

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ANECDOTE

Humble Side Hustle Sparked The Business

Brian bought thousands of cheap paintbrush sets on eBay and stored them in his basement as a side hustle.
He later doubled his money reselling them and used that success to restart sourcing and scale into ecommerce.

ANECDOTE

Switching To FBA Changed Traction

Brian moved from seller-fulfilled to FBA and immediately saw much higher traction and sales.
He learned FBA's impact firsthand and adjusted listings and strategy accordingly.

INSIGHT

Canada Beta Is Bulk NARF For Faster Cross-Border FBA

Amazon's Canada beta will bulk-import US inventory into Canada FBA to lower cross-border fees and enable more competitive pricing.
Brian views this as a faster, bulk version of NARF that can be a first step before expanding into EU/UK.

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An 8-figure Amazon seller shares the boring blueprint to reach 9 figures. Amazon Business (B2B), Remote Fulfillment, and AWD, plus hybrid warehouse systems, pricing, and PPC that just work!

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In this episode, Bradley sits down with Brian Jines, an eight-figure Amazon seller on a clear path to nine figures. Brian breaks down the “boring” reality behind big growth: consistent execution, understanding your numbers, and building systems that scale without relying on hacks. His story starts as a side hustle, but quickly becomes a real operation built on repeatable processes.

A big focus is on underused Amazon levers most sellers don’t talk about enough: Amazon Business (B2B), Remote Fulfillment, and AWD. Brian explains how Amazon Business isn’t just for giant companies, and how simple moves, such as enabling business pricing (even small discounts) and offering case-pack options, can unlock larger orders, better margins, and fewer returns. He also shares how his team now uses PPC adjustments to lean further into B2B performance.

Finally, Brian gets tactical on fulfillment and scaling operations. Why AWD requires patience, why timelines matter as much as cost, and how a hybrid model (AWD + your own warehouse) can reduce workload while keeping control. The takeaway is clear: the sellers who win in the long term aren’t chasing quick wins, they’re building unsexy systems that compound.

In episode 728 of the Serious Sellers Podcast, Bradley and Brian discuss:

00:00 – Introduction and Backstory
05:40 – Why switching to FBA mattered
06:30 – Parent-child Listings and Ranking
08:00 – Omnichannel Growth Beyond Amazon
10:10 – Canada Remote Fulfillment “bulk NARF”
14:40 – Amazon Business (B2B) Explained Simply
19:20 – Why B2B is 30% Sales
21:00 – Amazon PPC Tweaks to boost B2B
24:30 – When AWD is Worth It
27:40 – Hybrid Warehouse + AWD Workflow
30:20 – The Boring Blueprint That Wins