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The Art of Selling Online Courses
Meet the Man Making Millions Teaching Spanish (Timothy Moser interview)
Apr 3, 2025
Timothy Moser, founder of LearnCraft Spanish, shares secrets behind his successful online Spanish coaching program that generates millions annually. He reveals how he tripled customer retention by focusing on rigorous learning instead of quick fixes. Timothy discusses his strategy of selling high-quality courses confidently while filtering committed students by making learning challenging. He even offers his course for free while charging premium coaching fees. Get ready to rethink your approach to online education!
44:57
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Quick takeaways
- Timothy Moser's shift to emphasizing rigorous hard work in Spanish learning led to tripled customer retention and increased revenue.
- Integrating free courses with premium coaching services creates an effective business model that boosts engagement, loyalty, and profitability.
Deep dives
Becoming the Best in Language Learning
The journey to substantial business growth begins with a deep commitment to becoming the best in language learning. Initially, doubts about the effectiveness of the coaching program led to stagnation in sales and retention rates. A significant transformation occurred when the focus shifted to guaranteeing fluency for students, allowing for more confident marketing claims. This approach resulted in increased client retention from an average of two and a half months to seven and a half months.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode