The Game with Alex Hormozi How To Close Sales By Them Saying NO | Ep 223
Jul 24, 2020
Discover the surprising strategy of turning 'no' into 'yes' in sales! Learn how upselling can boost profits with clever questioning techniques. Hear a fascinating example from the furrier industry that illustrates the power of strategic refusals. Uncover the importance of directly asking clients what they want for successful conversions. Plus, find out why small upsells can significantly enhance your revenue. Dive into the art of selling and elevate your game with these insightful tips!
AI Snips
Chapters
Transcript
Episode notes
Upselling for Profit
- Use upsells to increase profit, especially in non-complex sales.
- These can include add-ons like supplements, scarves, or special toothpaste.
The Furrier's Trick
- Alex Hormozi shares a story about a furrier who used a clever sales tactic.
- They offered free earmuffs but charged for their storage, leading to increased sales.
The 'No' Strategy
- Get customers to say yes by saying no, using their contrarian nature.
- Frame upsells as something they don't want, leading them to agree to the purchase.