The Happiness Lab with Dr. Laurie Santos

Choice Overload

52 snips
Nov 5, 2019
Courtney Carver, a renowned writer and minimalist fashion advocate, chats about the stress of daily choices and the freedom found in simplicity. She shares insights from her Project 333 challenge, where limiting wardrobe options leads to greater clarity and happiness. Dr. Laurie Santos dives into the paradox of choice, discussing how too many options can diminish satisfaction and increase anxiety. Together, they highlight practical strategies to ease decision fatigue and prioritize well-being in a choice-saturated world.
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ANECDOTE

Dinner Decision Fatigue

  • Laurie Santos and her mom struggled to choose a restaurant in New Haven due to excessive options.
  • They felt drained despite the abundance of choices.
INSIGHT

The Paradox of Choice

  • Offering more choices can paradoxically decrease purchases, as shown by the jam study.
  • More customers bought jam when presented with fewer options.
INSIGHT

Choice Overload

  • Excessive choices can lead to choice overload, making us less likely to choose anything at all.
  • Barry Schwartz highlights this with examples of supermarket products and streaming services.
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