Outbound Squad [Live Training] Objection Handling Masterclass
May 27, 2025
Join sales experts Will Aitken, founder of WillAitken.com, Jack Wauson from Mixmax, and Abdulla Casino of ZoomInfo as they dive into the art of objection handling. They share relatable anecdotes, emphasizing the importance of an adaptable mindset and genuine communication in sales. Discover strategies for addressing common objections, such as budget concerns, while fostering client engagement through humor and thoughtful questioning. Gain insights to create relaxed interactions that turn objections into opportunities for connection.
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Create Genuine Dialogue First
- When addressing objections, focus on creating genuine dialogue instead of handling objections immediately.
- Invite honesty and care, which prevents awkward confrontation and builds rapport with prospects.
Maintain High, Confident Energy
- Keep your energy high and confident during calls to uplift the prospect's mood.
- Approach conversations as teaching moments rather than cold sales calls to boost effectiveness.
Smile Through the Phone
- Smile while speaking on calls as it naturally makes the tone friendlier and trustworthy.
- Smiling lowers your guard and encourages the prospect to open up and reciprocate the genuine vibe.