Stoic Coffee Break

332 - Creating a Stoic Company: Interview with Geoff Roberts from Outseta

5 snips
Feb 13, 2025
Geoff Roberts, Co-founder and CEO of Outseta, shares insights on creating a company grounded in Stoic principles. He discusses how Outseta’s counterintuitive operating methods prioritize employee well-being and long-term sustainability. Geoff highlights innovative compensation tactics that foster collaboration and trust. He also explores the challenges of maintaining an ethical business while navigating emotional resilience. Ultimately, he emphasizes that a culture rooted in transparency can enhance personal growth and create a thriving workplace.
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ADVICE

Bootstrapping for Control

  • Bootstrap your company to maintain control and avoid the pressure of constant growth.
  • Focus on building a sustainable and healthy company culture, even if it means slower growth.
INSIGHT

Choose Your Own Adventure Compensation

  • Outseta's compensation model offers a $210,000 salary, flexible work days (1-5 per week), and equity options.
  • This attracts talent and incentivizes ownership, aligning team interests.
INSIGHT

Transparency Enables Self-Management

  • Transparency is crucial for self-management to work effectively. Giving everyone access to business information creates alignment and reduces conflict.
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