The Best Ever CRE Show JF 3897: Building a Family Business, Mastering Empathy, and Scaling with Multifamily ft. Michael Kramer
May 6, 2025
Michael Kramer, founder of Freed by Real Estate and co-author of Empathetic Leadership, shares his inspiring journey of turning personal loss into a thriving family business. He reveals how a life-changing accident reshaped his priorities and how empathy drives his leadership style. Michael also recounts a chaotic home renovation that taught him valuable lessons about resilience and creativity. He emphasizes the power of empathetic communication in negotiations, illustrating how understanding others' perspectives leads to successful relationships.
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Motivation from Family Loss
- Michael Kramer lost his father young and saw how a business owner died broke.
- This experience drove him to build businesses and later real estate investing to secure family financial health.
Life-Changing Eye Injury
- Michael accidentally injured his eye severely while working on renovation, ending his ability to work normally.
- This accident was a wake-up call leading him to change business direction and focus more on family and real estate.
Family Business Growth
- Michael's family business grew to include 12 family members in key roles.
- Starting with his oldest son dropping out of college, family involvement gradually expanded.
