two & a half gamers session #35 - Charge Champions in SL, Facebook UA tech checklist, Amplify update

This is no BS gaming podcast 2.5 gamers session #35. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously.

Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič

Youtube: https://youtu.be/WOyKNFO36HE

Agenda:

00:00 Intro

03:40 Amplify update

05:50 App open ads getting Interstitials 

08:10 Wild hostile Remo appears 

10:10 Branding comes to Applovin exchange

12:25 High five to Felix (check on youtube!)

13:10 How developers earn more money from Brand ads?

14:05 Vessel - a new NFT marketplace

23:30 Facebook User Acquisition tech checklist

29:43 App-ads.txt importance

31:00 Is Tiktok as complicated as Facebook?

32:00 This week in Japan 

32:18 Charge Champions soft launched by Small Giant Games 

33:10 Uma Musume Pretty Derby intro 

36:00 Demographics of Uma Musume Pretty Derby

38:40 Definition of a Horse Girl

41:30 Small giant games soft launch release 

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Please share feedback and comments - matej@lancaric.me / lancaric.me