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Wealthy Way

This 1 Skill Helped Him Sell His Business For $70M

Jun 6, 2024
Serial entrepreneur Justin Brock shares his journey from door-to-door sales to selling his business for $70M. He discusses the power of marketing, organic content creation, and building a personal brand. Justin offers practical tips on entrepreneurship, marketing, and entering the insurance industry for success.
01:16:00

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Diversifying into insurance offers financial benefits with exit values up to 15X EBITDA multiples.
  • Digital marketing, especially through Facebook ads, is crucial for lead generation and long-term growth.

Deep dives

Building a Lucrative Company in the Insurance Industry

Entering the insurance industry can offer significant financial opportunities due to the low entry barrier and potential for high returns upon exit. The longevity of insurance products and renewal-based income contribute to the substantial exit value, with EBITDA multiples ranging from 10 to 15X. Despite insurance not being viewed as a glamorous industry, the focus on marketing, operations, and understanding customer needs can lead to substantial growth and eventual high multiples at exit.

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