Danyl Foulger, a licensed realtor from Salt Lake City, dives into the often-overlooked essentials for new agents. She shares valuable lessons from her early days, emphasizing communication strategies and the importance of understanding personality types in real estate. Danyl discusses how to create a luxury experience for clients, even first-time buyers. Pricing strategies and the art of aligning client expectations are also highlighted, along with creative solutions for navigating challenges in today's market. This conversation is packed with insights for realtors looking to elevate their approach.
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volunteer_activism ADVICE
Strategy-Based Pricing Advice
Price listings based on client strategy, not just market data.
Agree on a price plan with clients and write a price drop timeline into the contract.
insights INSIGHT
Triangle Theory in Pricing
Use a 'triangle theory' to align with clients against a third-party like a CMA.
This avoids adversarial conflict and keeps client-agent relationship strong.
volunteer_activism ADVICE
Customize Communication Approach
Ask each client their preferred communication style upfront.
Tailor your communication approach to match their needs for trust and satisfaction.
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SOLD provides a detailed look at how successful real estate agents build their business, close deals, and generate commissions. The book offers practical advice on lead generation, sales funnels, and client management, helping agents overcome common hurdles and achieve success in the industry. It is designed for both new and seasoned agents seeking to refine their business skills and become top producers.
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Jeffrey West
The novel centers on two Chinese American siblings on the lam after their sometimes abusive father dies, leaving them to survive in a dreamscape that blends historical and mythological elements. The story is narrated by a sister whose gender is more fluid and includes elements of ghost narratives, gold, and tigers. Zhang's work challenges the traditional white-centered narratives of the American West, incorporating elements of her own cultural background and childhood experiences.
Summary
In today’s episode with Danyl Foulger we get into the things every new realtor should have been told when they started, but likely weren't. Danyl’s passion for excellence in RE really shines in this show where we get into really good content to help agents be better and close more deals. Daniel shares stories of painful lessons she learned as a 19 year old agent not meeting expectations of her client, communication strategies and profiles like the DISC, and how to correctly price a home to list-as well as how to have the conversation when the client thinks differently. The conversation with Danyl is exciting, interesting, and insightful. You’ll be encouraged after listening.
Chapters
Chapters 00:00 Introduction to Real Estate Wealth Building 00:29 Meet Daniel Folger: A Realtor's Journey 01:40 Navigating the Competitive Salt Lake City Market 03:22 Creating a Luxury Experience for First-Time Buyers 05:32 The Importance of Being an Advisor, Not Just an Agent 07:12 Building Long-Term Relationships in Real Estate 09:00 Pricing Strategies: The Art of Listing Homes 12:23 The Triangle Theory: Aligning Client Expectations 15:15 Customized Communication: Tailoring Your Approach 18:47 Understanding Personality Types in Real Estate 24:02 Learning from Mistakes: A Realtor's Growth Story 28:11 Current Challenges in the Utah Real Estate Market 31:16 Creative Solutions for a Slow Market 33:45 Conclusion: Embracing Challenges for Growth