Michael Hyatt, founder of Full Focus, and Will Guidara, author of Unreasonable Hospitality, dive into the art of scaling coaching businesses. They discuss their new certifications on the CoachBuilder platform, focusing on goal-setting and unforgettable client experiences. Hyatt details how the Full Focus Planner helps coaches structure client success, while Guidara emphasizes creating memorable interactions in hospitality. Together, they showcase ready-made frameworks that empower coaches to achieve real results and foster client loyalty.
Read more
AI Summary
AI Chapters
Episode notes
auto_awesome
Podcast summary created with Snipd AI
Quick takeaways
Michael Hyatt's Full Focus Planner certification offers coaches a structured method for helping clients effectively set and achieve their goals.
Will Guidara's Unreasonable Hospitality certification focuses on enhancing client experiences through customer journey mapping to foster loyalty and referrals.
Both certifications provide not only effective frameworks for coaching but also opportunities for monetization through workshops and personalized coaching sessions.
Deep dives
Transforming Lives through Coaching
The Culture Builder program aims to equip coaches with the tools necessary to successfully transform the lives of their clients. Many coaches often feel limited by a lack of effective frameworks and products to drive meaningful change, prompting the need for a structured approach to coaching. The episode features Donald Miller alongside industry experts Michael Hyatt and Will Gadara, who share insights on newly introduced certifications within CoachBuilder. These certifications promise to provide coaches with proven methodologies to build profitable businesses while significantly helping their clients achieve their goals.
The Full Focus Planner Certification
Michael Hyatt's Full Focus Planner certification allows coaches to guide clients in effective goal setting and life planning. The planner was developed to address the shortcomings of traditional goal-setting methods, enabling clients to act daily towards their aspirations. This certification offers on-demand resources, including a comprehensive keynote deck, allowing coaches to facilitate workshops efficiently. Hyatt emphasizes that the planner serves as a foundational operating system for clients to maximize productivity and maintain a balanced relationship between their personal and professional lives.
Unreasonable Hospitality Certification
Will Gadara's Unreasonable Hospitality certification introduces a customer journey mapping approach to enhance client interactions in any industry. The concept emerged from Gadara's experience at 11 Madison Park, where he optimized every touchpoint within the guest experience. Coaches trained in this certification will learn to identify and improve customer touchpoints, creating memorable and unique client experiences that drive loyalty. This strategy emphasizes that even small enhancements can lead to significant outcomes for businesses, strengthening client relationships and generating positive referrals.
Integrating Careers with Coaching
The certifications not only provide frameworks for coaching but also create opportunities for monetization via workshops and one-on-one coaching sessions. By using these certifications, coaches can expand their offerings, charging premium rates for specialized training in goal achievement and customer service excellence. The discussion emphasizes the potential for revival and profitability in coaching businesses through these innovative frameworks. Coaches are encouraged to envision the impact of these tools on their lives and the lives of their clients, ultimately driving traditional coaching into new markets.
A Call to Action for Coaches
Listeners are encouraged to outline their action plans by identifying potential clients for the Full Focus Planner and Unreasonable Hospitality certifications. This exercise aims to instill confidence in coaches about their ability to impact others through structured methodologies and expert frameworks. Building a diverse toolbox of resources will empower coaches to approach a wider audience and address various needs within their markets. The episode concludes with a reminder that becoming a certified coach not only enhances business acumen but also enables a meaningful legacy of transformation for clients.
If you’re in the coaching business, you know it’s not enough to just find clients. You’ve got to help them get real results that make a difference. But without a proven system, that’s easier said than done. A lot of coaches end up frustrated, watching their clients stall out. So, what if you could skip the trial and error and go straight to what works?
In this episode, Donald Miller talks with Michael Hyatt, founder of Full Focus, and Will Guidara, author of Unreasonable Hospitality, about their newly launched certifications on the CoachBuilder platform. Michael’s Full Focus Planner Certification gives coaches a simple, effective way to help clients get set and achieve their biggest goals. While Will’s Unreasonable Hospitality Certification teaches you how to create unforgettable client experiences. Both certifications provide ready-made frameworks, teaching material, and marketing assets, allowing you to skip the trial and error and go straight to what works. Listen in and learn how you can gain a major competitive edge with these 2 powerful certifications.
Find out how to grow your coaching business at CoachBuilder.com.
--
STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast
ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.