Political Ads of the Year: Matthews & Rosenberg

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Seasons greetings Herle Burly-ites! And dammit if we haven’t reached our final, live podcast of 2022. Today’s show is going to be a helluva lot of fun. We’re going to look back on, and break down, some of the more notable political ads of the year.

Back with me for this, are those smooth-pated practitioners of political advertising … those high-gloss heads of campaign creative … 2 brothers from different political mothers: Dennis Matthews and David Rosenberg. One raised in a Conservative milieu, able to wear the most luminescent, skin-tight biking gear and look damn fine doing it. The other, from the Liberal dysfunctional family, owner of 2 pair of jeans over 5 years old, both sporting holes in the crotch which, until this very moment, he managed to keep a secret.

Dennis, our regular listeners will know, is a Partner at Enterprise Canada and the President of its ad agency and content studio, Creative Currency. Strategist and architect of Conservative Party Advertising for Stephen Harper, Tim Houston and Doug Ford, among many others.

David is a Partner and Chief Creative Officer at Bensimon Byrne Advertising. Writer of Liberal ads provincially and federally since 2004, including Paul Martin, Kathleen Wynne and Justin Trudeau’s 2015 majority winning effort. David is also a member of our Air Quotes Media team.

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