The GaryVee Audio Experience Change Agents: From Entrepreneurs to Fortune 100 | Marketing For the Now Episode #13
Oct 2, 2020
Join Sarah Pollen, Co-founder and CEO of Supergirl, Mark Laurie, President of Walmart US e-commerce, and other industry leaders as they dive into the evolving landscape of consumer behavior shaped by the pandemic. They discuss the rise of plant-based products, the challenges of e-commerce, and the importance of authenticity in corporate leadership. Claire Bennett shares insights on adapting to new consumer demands in hospitality, while Jeff Smith emphasizes resilience and emotional intelligence in entrepreneurship. Expect laughter and inspiration from this power-packed discussion!
AI Snips
Chapters
Transcript
Episode notes
Supergirl's Origins
- Sarah Pollen started Supergirl in 2008 with her mom, focusing on local, sustainable soup delivery.
- They expanded to retail, entered Whole Foods and Costco, and built a strong DTC business.
Values-Driven Business
- During the pandemic, Sarah Pollen reevaluated Supergirl's values and doubled down on protecting stakeholders.
- She now aims to educate consumers on the value of ethical sourcing and fair pricing.
Advice for Entrepreneurs
- Surround yourself with smart people and ask for help when needed.
- Be sure of your mission and believe in what you're doing, compromising when necessary.