

BONUS: Freelance to Founder
May 27, 2021
In this engaging conversation, web designer Keegan Lanier shares his journey from side hustler to aspiring full-time entrepreneur. He grapples with the uncertainties of relying on referrals and seeks strategies to attract more local clients. The hosts guide him through critical tactics, emphasizing the importance of networking and becoming a local expert. They also discuss the benefits of monthly payment plans for financial stability and the challenges in finding reliable talent. Keegan's quest for growth and sustainable business practices inspires listeners on their own freelancing journeys.
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Target Local Clients
- Focus on local clients to avoid competing on price with global freelancers.
- Local clients often pay more and prefer local providers.
Clay's Local Success Story
- Clay Mosley built his agency through local networking and targeted social media ads.
- This combined approach built trust with potential clients before meeting them.
Use Monthly Pricing
- Switch to monthly pricing for websites instead of upfront fees.
- This makes sales easier, ensures recurring revenue, and simplifies business planning.