
Thinking outside the box with Gavin Rubinstein
#26 Charlie Touma
Aug 6, 2023
Real estate agent Charlie Touma shares his journey to success in the Surry Hills market with Gavin Rubinstein. They discuss becoming a 'digital mayor,' effective marketing strategies, negotiation skills, and balancing work and family life. Key moments include the importance of discipline, building a strong profile, and prioritizing suitability over affordability in real estate transactions.
44:23
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Quick takeaways
- Effective personal branding as a 'digital mayor' is essential for real estate success.
- Maintaining discipline, belief, and continuous improvement drives professional growth.
Deep dives
Prospecting Strategy and Mentoring Younger Agents
One of the main challenges faced by the podcast subject is balancing personal engagement and grooming younger team members. The need to mentor less experienced agents while managing a successful business becomes a significant focus. Devoting specific daily hours to prospecting and maintaining energy for new leads is crucial. The struggle lies in the gap between personal experience and the learning curve of new agents. Transitioning from being in the field to guiding new professionals requires patience and adaptability.
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