How I Built This with Guy Raz Aviator Nation: Paige Mycoskie
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Jan 1, 2024 Paige Mycoskie, founder of Aviator Nation, shares her journey from crafting personal clothes to creating a multi-million dollar brand. She recounts her early days, gaining recognition through bold self-promotion and memorable public presentations. Paige discusses how her experiences on the reality show Amazing Race inspired her entrepreneurial spirit. Despite challenges like a costly scam and navigating growth, she emphasizes the importance of staying true to her values by producing all garments in California, leading to remarkable brand integrity.
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Amazing Race
- Paige and Blake Mycoskie both applied to be on Survivor and were both called back for interviews.
- CBS offered them a spot on the Amazing Race instead, which they accepted.
Amazing Race Journey
- The Amazing Race was a six-week race around the world, starting in Las Vegas.
- Paige and Blake Mycoskie lost by four minutes due to a wrong turn in San Francisco.
Post-Race Career
- After the Amazing Race, Paige Mycoskie moved to LA and briefly worked at CBS casting for Survivor.
- She found the travel demanding and began working at a surf shop, where she discovered her talent for predicting fashion trends.