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The Fold
What does Sky's big win with Max mean?
Oct 28, 2024
Glen Kyne, a media and entertainment expert, dives into the recent strategic win for Sky with the addition of Max to its Neon platform, discussing how it impacts the New Zealand streaming landscape. He explores the competitive edge gained by taking a potential rival off the table and the associated risks. The conversation also touches on Amazon's new ad tier launch and its implications for TVNZ and Three. Additionally, they discuss the shock resignation of NZ Rugby's commercial head and its effect on broadcasting negotiations.
41:45
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Quick takeaways
- Sky's partnership with Warner Bros. Discovery introduces the Max channel to Neon, affecting the competitive streaming landscape in New Zealand.
- Amazon's launch of an ad tier in NZ could significantly shift subscription models and increase competition for advertising among streaming services.
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