30 Minutes to President's Club | No-Nonsense Sales Hall of Fame: Josh Braun Ep. 63
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Feb 26, 2024 Learn actionable takeaways like selling from the buyer's perspective, mirroring objections, and A/B testing cold call opens. Discover Josh Braun's journey to President's Club. Explore tools for prospecting, discovery, demo, and sales process optimization. Delve into engaging prospects, sales optimization strategies, persuasion through self-discovery, cold call engagement, mastering sales through education, and various sales tips with sponsor ads.
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Use 'Poke the Bear' Technique
- Poke the bear by asking questions that make prospects think differently about their current process.
- This approach shifts cold call dynamics and sparks curiosity before discussing product details.
Detach From Desired Outcomes
- Detach from the outcome and focus on discovering if the prospect wants to continue the conversation.
- Avoid pushy sales tactics that cause people to pull away; align with their willingness to engage.
Stop Persuading, Align Instead
- Stop trying to persuade people directly as it often causes them to resist.
- Act as a provider of unbiased information and let prospects persuade themselves based on alignment.