"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition
E13: The Truth About Content Creation | Nuseir Yassin, Nas Daily
Aug 30, 2023
Erik sits down with Nuseir Yassin, CEO of Nas Company, to discuss the value of followers, creating viral content, and community building. They delve into monetization, creator relevancy, and the evolution of Nas Academy. They also explore building a perfect exit plan, the shelf-life of content, and the importance of building community. The conversation touches on podcasts, the evolution of social spaces, and the craving for community content.
41:45
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Quick takeaways
- Monetization and support for creators in the creator space need improvement, with platforms often not offering fair compensation.
- To build a successful community, creators should focus on gaining a large following, funneling them into a defined community, monetizing within the community, and engaging with their audience.
Deep dives
Evolution of the creator space
The creator space has evolved significantly over the years, but there is still much room for growth. Monetization and support for creators are areas that need improvement. Many creators are still not properly recognized for their value, and platforms often do not offer fair compensation. There is a need for better tools and services to help creators manage their content, monetize their work, and build communities. Additionally, there is a growing demand for intimate spaces and niche verticals where creators can connect with their audience. Overall, the creator space is still in its early stages, and there are numerous opportunities for innovation and growth.
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