

241. The 4 Elements You Need To Build a Bulletproof PR Plan with Billion-Dollar Founder Suneera Madhani
May 15, 2023
Billion-Dollar Founder Suneera Madhani shares tips on building a bulletproof PR plan using earned, shared, owned, and paid media. Highlights include pitching effectively, creating original content, and leveraging timing for maximum impact. Explore the importance of third-party validation, thought leadership, and strategic content creation in marketing strategy.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
Exploring the Four Elements of a Comprehensive PR Strategy
02:45 • 4min
Establishing Credibility Through Earned Media and Own Media Strategy
06:31 • 2min
Importance of Thought Leadership and Content Creation for Marketing Strategy
08:49 • 2min
Strategic Content Creation and Media Ownership
10:59 • 7min