
100 Product Strategies
#40: Art and Science of Strategy in Large Corporations with Phil Hornby
Feb 14, 2024
Product Coach, Phil Hornby, shares his experience with product strategy in large corporations, discussing tips on gaining alignment, managing politics and dependencies, handling risk, and more. He emphasizes the importance of understanding organizational goals and effectively communicating choices. The podcast also explores the correlation between product strategy and overall company strategy, challenges of making big bets, and the significance of storytelling in strategy.
48:05
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Quick takeaways
- Aligning strategy with the goals and vision of the company is crucial for success in large corporations.
- Understanding market trends and using analysis tools to inform strategic decision-making is essential in setting strategy for a business unit within a corporation.
Deep dives
The Importance of Aligning Strategy with Company Goals
In this podcast episode, the speaker emphasizes the significance of aligning strategy with the goals and vision of the company. They discuss how large organizations often make strategic decisions based on previous investments and component parts that they already have, which may not always lead to success. The speaker reflects on the importance of understanding the market, making choices, and effectively communicating those choices to the organization. They also highlight the need for trust and collaboration between product teams and leadership in order to ensure alignment and make informed decisions.
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