21min chapter

100 Product Strategies cover image

#40: Art and Science of Strategy in Large Corporations with Phil Hornby

100 Product Strategies

CHAPTER

The Importance of Aligning Product Strategy with Company Strategy

This chapter discusses the correlation between product strategy and overall company strategy. It emphasizes the need for alignment between the two, as a good product strategy and product can still fail if the overall company strategy is not in sync. The chapter also explores the differences in strategy and risk appetite between startups, scaleups, and large corporations.

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