The Pocus Unlocking Revenue Podcast Adam Carroll: Lessons learned from a founder and 3x sales leader
Nov 16, 2023
Adam Carroll, former sales leader at FullStory, Recurly, and Outbrain, shares his advice on segmenting playbooks, moving upmarket, and building a global expansion strategy. He discusses the challenges of international markets, establishing credibility, and the importance of data analysis in sales decisions.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Building an Effective and Actionable Sales Playbook
01:32 • 10min
Challenges of Expanding into International Markets and Establishing Credibility
11:15 • 2min
Expanding Internationally and Building Effective Sales Playbooks
13:16 • 2min
Importance of Data Analysis and Leading Indicators in Sales
15:14 • 3min