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Contractor Evolution

153. 6 Revenue Driving Videos Every Contractor Needs - Marcus Sheridan

Mar 27, 2024
Marketing expert and author Marcus Sheridan discusses the importance of video content for contractors, sharing tips on generating video ideas, the 6 essential videos every contractor needs, and whether to hire a freelancer or build an in-house team. Emphasizing the power of video in modern marketing, he highlights the shift towards visual communication and the impact of authentic video content on engaging audiences.
57:42

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Podcast summary created with Snipd AI

Quick takeaways

  • Utilize chat GPT prompts for 50 video ideas, prioritize core videos for contractors, consider in-house video production.
  • Focus on customer-centric video content, avoid generic and biased videos, aim for brand authenticity.

Deep dives

The Power of Video: Transforming Businesses

Investing in video content is essential for businesses to thrive in today's digital world. Marcus Sheridan emphasizes the importance of using video to connect with customers and build trust. Creating personalized, informative video content can significantly enhance customer engagement and boost sales.

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