100 Product Strategies #43: Creating a Learning and Iteration Culture Connecting Lean Strategy and OKRs with Jeff Gothelf
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Mar 13, 2024 Jeff Gothelf discusses the challenges of creating a lean strategy and connecting it to OKRs. Emphasizing the importance of learning and iteration, he advocates for a humble approach to uncertainty. Insights on strategic alignment, embracing uncertainty, and the significance of clear strategy communication are shared.
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Strategy Before OKRs
- Define a lightweight strategy before implementing OKRs.
- This allows for flexibility and iteration as your strategy is a hypothesis.
Lean Strategy Definition
- Strategy is a hypothesis: an opinionated approach to an important challenge.
- Start with a lightweight strategy to enable learning and iteration.
Sense & Response Press Strategy
- Sense & Response Press's strategy was publishing short, practical books for busy executives.
- This addressed the challenge of continuous learning for time-poor professionals.