

Steph Smith: “This opportunity is totally overlooked”
223 snips Sep 30, 2024
Steph Smith, an expert on the 'silver tsunami' demographic trend, dives into the profound implications of an aging population. She discusses how changing life expectancy creates unique business opportunities, particularly in health and assisted living sectors. Steph highlights the overlooked market for menopausal health solutions and the potential for innovative models in assisted living. Additionally, she shares insights on blending fitness with age-related care while emphasizing the importance of health monitoring technologies for enhancing quality of life.
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The Silver Tsunami
- The "silver tsunami" refers to the increasing human lifespan.
- This trend has significant implications for various sectors, including pensions, healthcare, and social support systems.
Shifting Mortality
- In 1965, most common age of death in the UK was one, today, it's 87.
- A newborn girl in Japan has a 96% chance of living to 60, impacting life planning.
Menopause Market
- Menopause is an overlooked market with 6,000 US women entering it daily.
- It presents opportunities for businesses catering to this demographic's specific needs.