How I Built This with Guy Raz How I Built Resilience: Live with Susan Griffin-Black
Apr 9, 2020
Susan Griffin-Black, founder of EO Products, shares her inspiring journey of pivoting from a diverse range of body and skin care products to focusing solely on hand sanitizers and soap during the COVID-19 crisis. She discusses the challenges of ensuring employee safety while meeting the surge in demand, as well as the importance of supporting the community and first responders. Griffin-Black also emphasizes self-care and mindfulness, offering practical tips to enhance well-being during tough times, all while nurturing sustainable practices in her business.
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EO Products Pivots to Hand Sanitizer
- EO Products shifted to primarily producing hand sanitizer and soap during the COVID-19 pandemic.
- Two-thirds of employees work remotely, while production staff and leadership maintain on-site operations with safety protocols.
Overwhelming Demand Creates Stability
- EO Products faces a unique challenge: overwhelming demand exceeding their production capacity.
- This offers a strange stability, allowing them to focus solely on fulfilling this critical need.
Workplace Health Measures
- Implement daily health check-ins, provide ample sanitizers, and enforce social distancing in the workplace.
- Order cloth masks, and ensure proper protective gear in production areas.