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The Thoughtful Entrepreneur

1768 – The Most Powerful Sales Techniques with Benjamin Brown

Dec 24, 2023
Benjamin Brown, Owner of 360 Sales Consulting, discusses the universal concept of sales and emphasizes the importance of practicing sales skills. He highlights the significance of asking the right questions, understanding clients' needs, and effectively selling your product. With experience in building sales teams, Benjamin shares valuable insights on overcoming resistance and engaging with clients.
16:00

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Sales is a skill that requires practice and can be learned through role-playing and experience.
  • Understanding the purpose of a sale, asking the right questions, and being genuinely helpful can help salespeople avoid being pushy.

Deep dives

Overview of 360 Sales Consulting

Benjamin Brown is the founder of 360 Sales Consulting and has over 25 years of experience in sales. He helps entrepreneurs and business people learn the language and skill of sales. He works with various clients, ranging from automotive to insurance to $10 million companies, and offers services such as building sales teams and training. Brown emphasizes that sales is a skill that requires practice and role-playing. He believes that sales is all about getting someone to take action, and by asking the right questions and understanding the process, salespeople can effectively help their clients.

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