Remarkable Retail

Hype Meets Retail Reality with Sucharita Kodali, VP and Principal Analyst, Forrester Research

Sep 17, 2024
Sucharita Kodali, a leading analyst at Forrester Research, returns with insights on retail's evolving landscape. She distinguishes e-commerce from digital commerce, shedding light on digital's impact on physical stores. Sucharita shares her thoughts on Amazon's new direction under Andy Jassy and predicts the trajectory of retail media networks. With bold forecasts for Temu, she delves into the future of online grocery and luxury brands, while tackling inflation's effects and the fierce competition between giants like Walmart and Amazon.
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