BE THAT LAWYER

BE THAT LAWYER LIVE Part 1: Turning Mistakes and Passions into Lasting Success in Legal Business Development

Oct 6, 2025
In this enlightening discussion, guests Daniel Scola, Eido Walny, and Karl Seelbach share insights from their diverse journeys in the legal field. They reveal the common struggles lawyers face with business development and the importance of seeking mentorship. The conversation emphasizes the value of consistent habits like time-blocking and using CRM tools for client growth. Personal passions play a key role in building authentic connections, while mistakes serve as vital lessons that propel growth and innovation in their practices.
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INSIGHT

Rainmaking Is A Learned Skill

  • Many lawyers aren’t taught marketing and are expected to “flip a switch” into rainmaking overnight.
  • Rainmaking is a learned skill that requires deliberate practice and mentorship to develop.
ADVICE

Practice Speaking Regularly

  • Force junior lawyers to practice public speaking by joining groups like Toastmasters.
  • Improve comfort with verbal client interactions to overcome reliance on texting and email.
ADVICE

Time-Block And Track Leads

  • Block regular time in your calendar to work on business development, not just client work.
  • Use a CRM or task manager and track leads, pitches, and follow ups to make growth measurable.
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