

How To Identify & Attract Your Ideal Customer (1 of 2)
6 snips Jan 13, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18
Introduction
00:00 • 3min
What Is a Whale?
02:58 • 3min
What's Differential Customer Value?
05:55 • 2min
Whale Definition Markers
07:35 • 2min
Behavioral Markers of Whales
10:04 • 3min
Are You a Whale?
13:18 • 3min
Late Life Divorced, Big Category
16:34 • 2min
The $65 Fishing Lures Are a Reality
18:32 • 4min
The Number One Way Freelance Copywriters Don't Get Their Royalties
22:13 • 4min
Getting More Whales Than You Attract Anything Else
25:45 • 2min
The Only Three Ways to Get to Whales
27:35 • 3min
What Is Hitlist?
30:28 • 2min
Why Net Fishing With Play Strategy?
32:49 • 3min
Trade Shows Are a Great Place for Whales to Find View
35:34 • 3min
Place Strategy Examples for Speakers
38:10 • 3min
Sidney Barrows, the Mayflower Manum
40:46 • 3min
Affluent Guys Buying Classic Cars
43:34 • 3min
Whale Hunting Ad Campaigns
46:44 • 3min