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Outbound Squad
Creating more repeatability in your sales process with Matt Doyon
Dec 19, 2023
Matt Doyon, a seasoned VP of Sales and author, shares insights on creating a sales process that ensures repeatability, discussing topics like demand generation, hiring salespeople, improving collaboration, neglect of frontline managers, and internal alignment in the sales process.
56:36
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Quick takeaways
- Designing a sales process that minimizes chances of failure is crucial for repeatability.
- Understanding the buyer's perspective and aligning the sales process with their needs is vital.
Deep dives
Importance of Revenue Targets in 2023
According to a report from Pavilion and Crossbeam, 56% of sales leaders expect to fall short of their revenue targets in 2023. The main reason cited for this is the lack of high-quality leads. The report highlights the need for companies to address this issue and delve into the root causes of the problem, such as deal rot and ineffective sales processes.
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