Building an Author's Audience

Establishing an audience is crucial for authors, especially those starting from scratch. Examples are shared where an author started with just a few email addresses but grew to thousands through consistent effort and strategic marketing. It emphasizes that while writing is a vital part of being an author, effective marketing is equally important to connect with readers. Authors often face the confusion of too many contradictory methods available online, making it essential to focus on realistic and proven strategies to build a genuine audience.