The Bulletproof Entrepreneur Show The Best SALES TRAINING on YouTube with Brandon Carter (Part 2)
Jan 22, 2024
In this insightful discussion, Brandon Carter, a seasoned online business and fitness entrepreneur, shares his powerhouse sales strategies honed over two decades. He reveals how asking the right questions empowers prospects to convince themselves. The duo explores emotional selling, showing how to craft powerful narratives that bridge the gap between pain and desired outcomes. They emphasize listening over talking, creating space for prospects, and transforming the sales approach into a service-oriented endeavor. Tune in to discover the essence of modern selling!
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Get Prospects To Convince Themselves
- Ask questions instead of convincing prospects to make them sell themselves.
- Guide them with an orchestrated question sequence toward the conclusions you want.
Sell The Outcome, Not Features
- Chunk down goals: ask what they want, why it matters, and what it will mean for their life.
- Sell the emotional outcome (the heaven) not the product features (the drill).
Widen The Gap Between A And B
- Alternate uncovering pleasure and amplifying pain to widen the gap from A to B.
- Use that gap to position your product as the bridge to their desired future.
