#746 If you’re still thinking about Amazon FBA as a keyword game, this episode will completely change how you see selling online! In this episode hosted by Kirsten Tyrrel, Neil Twa returns to break down what “omnichannel” really looks like — and why you shouldn’t rush into TikTok Shop, Shopify, Walmart, or retail until your Amazon business is truly incubated and profitable. He shares a three-stage framework (discover, build, optimize) and explains how today’s winning sellers think less like “keyword hackers” and more like data scientists — feeding Amazon’s AI the right listing data so the engine can match your product to customer intent. Neil also demos how his team uses customer-need driven product research to build SKU pipelines inside proven “nodes,” avoid the low-price commodity trap, and identify higher-margin opportunities — then pairs it all with the capital strategy required to scale without running out of inventory!
What we discuss with Neil:
+ Amazon as an incubation engine
+ Omnichannel timing matters
+ Discover, build, optimize framework
+ Customer need over keywords
+ AI-driven listing data
+ SKU depth before scale
+ IDQ scores and algorithms
+ High-margin node selection
+ TikTok halo effect
+ Capital strategy for scaling
Thank you, Neil!
Check out Voltage Digital Marketing at VoltageDM.com.
Check out Greenlight Caiman Data at CaimanData.com.
Use code MillionairesU to get a free copy of Almost Automated Income With FBA — limited to the first 10 people!
Follow Neil on Facebook, Instagram, LinkedIn, TikTok, and Twitter.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Millionaire University